Italy's state broadcaster has suspended one of its shows for giving a tutorial on 'how to shop in a sexy way' featuring a scantily clad woman in high heels.
Chief Executive of RAI Fabrizio Salini said the segment which appeared on the Detto Fatto (Said Done) show was an 'extremely serious' case of perpetuating unhealthy stereotypes.
In the video, a young woman dressed in high heels and squeezed into thigh-high shorts, teaches women to shop in a supermarket sexily.
The tutorial advises women to 'arch their backs' to get to products on the higher shelves and to raise their knee 'to make the most intriguing situation'.
When the woman is asked how she would pick up something that had fell on the floor, she replies: 'I would squat with one knee more bent than the other, keeping my legs closed so I don't spread my legs to make the situation more vulgar.